Commercializing Micro-Nanotechnology Products
David Tolfree
Technopreneur LTD.
Mark Jackson
Purdue University
DescriptionMicro-nanotechnologies (MNT) are already making a profound impact on our daily lives. New applications are well underway in the US, Asia, and Europe. However, their potentially disruptive nature, along with the public's concerns, has produced a number of challenges. Commercializing Micro-Nanotechnology Products provides a snapshot of the current market situation and details the need for MNT development. It outlines the problems facing today's businesses and discusses the processes for commercialization, road mapping, technology transfer analysis, and entrepreneurial development. The book begins by detailing the steps required to turn an idea into a marketable product. The editors give examples of previously successful products and relate to their own experiences in development. Next, the text focuses on the importance of entrepreneurship and the required steps to finance and develop a marketing strategy. It contains various definitions of nanotechnology and how each relates to roadmap and production issues. Three detailed case studies from the leading MNT development and manufacturing companies describe how each venture started and progressed to become a market leader. These studies offer valuable insight into overcoming the challenges related to achieving financial backing and specifying the right product for development. This reference provides the only insightful appraisal of the current status of micro-nanotechnology products. It describes a concise process for product commercialization, from market research to end product realization. Commercializing Micro-Nanotechnologies provides a clear strategy for choosing the right product to development and overcoming challenges in the growing global market. Table of ContentsPreface. The Path to Commercialization. Entrepreneurship's Role in Commercializing MNT Products. Roadmapping Nanotechnology. Technology Transfer of Nanotechnology Products from US Universities and the Influence of the National Nanotechnology Initiative. Commercialization Strategies for Public Research Organizations. Market Analysis and Growth for MNT Products. Oxonica Ltd: A Leading UK Nanotechnology Business. Zyvex Corp: Providing Today's Nanotechnology Solutions. Micro Parts GmbH: A Leading German Microtechnology Company. Shaping The Future.ContributorsContributor Walsh, Steven T, University of New Mexico, Albuquerque, USA Contributor Wechsung, Reiner, Boehringer Ingelheim Microparts, Erftstadt, Germany Contributor Ehr, James von, Zyvex Corporation, TX, USA Contributor Eloy, Jean-Christophe, Yole Development, France Contributor Kirchhoff, Bruce, New Jersey Insitute of Technology, USA Contributor Mathews, Kevin, Oxonica, USA Contributor Whitfield, Michael, Purdue University, IN, USA Contributor Eijkel, Kees, Kennispark Twente, Netherlands Contributor Zoomer, Arend, University of Twente, Natherlands Contributor Mehalso, Robert, Microtec Associates, NY, USA Editor 1 Tolfree, David, Editor 2 Jackson, Mark J., Purdue University, West Lafayette, Indiana, USA |
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